UEFA EURO 2020™ VIVO AS THE OFFICIAL SMARTPHONE | Assalamualaikum dan Salam Sejahtera .With a passion for providing incredible experiences to its users, the brand is channeling its sponsorship platform. To help enrich the joys around the game, whether they take place on or off the phone.
UEFA EURO 2020™
As the official smartphone of UEFA EURO 2020™, vivo wants football fans everywhere to enjoy every beautiful moment during the tournament. With a passion for providing incredible experiences to its users. The brand is channeling its sponsorship to help enrich the joys around the game, whether on or off the phone.
In its “To Beautiful Moments” campaign debuting today, vivo encourages people to be in the moment, whether that means connecting virtually with friends, family and fellow fans or giving their full attention to the beautiful game, even if it means putting down the phone.
“People around the world have been eagerly awaiting this tournament. Now more than ever, we want to celebrate the spirit and sportsmanship of the game. Beside help fans get the most out of the experience. We strive not only to help people capture and share life’s magical moments. Also but to make every moment in life more magical.”
-said Spark Ni, Senior Vice President and CMO of vivo.
The new advertising campaign will roll out beginning today. Airing on television in Europe, the Middle East, Southeast Asia and China, around the world on Facebook, Instagram and YouTube. The creative shows fans enjoying, capturing and sharing beautiful moments before, after and in-between matches. While sending the message, “give your phone a break, and be there for life’s beautiful moments.”
Through its partnership with UEFA, vivo looks to connect & expand widening user-base of over 400 million people worldwide.
“As we rapidly expand our global business, it is incredibly important for us. To connect with people through the beautiful moments in life that they care about most. vivo is incredibly proud to partner with UEFA to engage with football fans across the world as we’re a brand deeply connected to and invested in the like-minded passions and interests of our users.”
-comtinue said Spark Ni.
SHARED VISION TO CREATE MEMORABLE EXPERIENCES WITH UEFA
vivo is the first-ever presenting partner of the opening and closing ceremonies taking place on June 11- July 11 respectively. Where the brand has worked with UEFA to create a unforgettable moments for the millions of viewers around the world.
While spectators will return to stadiums across Europe, capacity restrictions will limit onsite fan experiences. It will be varied based on the quarantine policies in respective countries. To bring more fans’ applause and cheers back into the stadium. Something new.
Vivo together with UEFA, will launch a #vivoSuperTime campaign. Where people around the world can channel their energy into the game by sharing their applause&cheers on social media. Its the chance to appear in the tournament’s closing ceremonies.
“The game of football brings joy to millions of football fans across the globe. We are excited to partner with vivo to bring dedicated fans even closer to the game. We look forward to creating more unforgettable memories for people all over the world together.”
-UEFA Marketing Director Guy-Laurent Epstein said
CAPTURE BEAUTIFUL MOMENTS WITH X60 SERIES
Recently launched ahead of the tournament and featured in the new “To Beautiful Moments” campaign is the vivo X60 Series. As the first vivo smartphone co-engineered with ZEISS, a global leader in optics and opto-electronics. The X60 Series integrates the user-oriented innovation of vivo and the superior expertise in mobile imaging of ZEISS to culminate in outstanding software and hardware capabilities.
Featuring cutting-edge design from vivo and professional camera system co-engineered with ZEISS. Its the ideal photography flagship smartphone for the tournament, bringing unparalleled sharpness, clarity. Beside image quality to help users capture enjoyable moments on and off the pitch. The X60 Pro comes with the advanced Gimbal Stabilization 2.0. The X60 Pro utilizes the latest VIS 5-axis video stabilization technology. Also allowing users to obtain clear shots of objects in dynamic motion with greater accuracy.
The combined best-in-class optical lenses, sensors, image processing algorithms and diverse multi-modal features. Allows users to enjoy technologies that previously only limited to professional photographers.
CELEBRATE BEAUTIFUL MOMENTS WITH V21 SERIES
Smartphones have become an extension of the consumer’s lifestyle to record and capture the joy-inspired moments of their lives. Causing mobile photography to become a critical part of user experience.
vivo also recently launched the V21 series (V21e/V21/V21 5G), the ultimate selfie smartphone in global markets. The V21 series showcases a unique Optical Image Stabilization (OIS). Front camera housed within one of the industry’s thinnest smartphone designs to deliver mobile experience where advanced technology meets style.
The V21 series sports a unique 44MP front camera with OIS which, combined with Electronic Image Stabilization (EIS). Also AI Night Portrait, Eye autofocus and a groundbreaking light sensor. Creates a software-hardware synergy to capture clearer selfies and high-quality videos anytime, on and off the pitch.
To learn more about the “To Beautiful Moments” campaign and vivo’s activations around UEFA EURO 2020™, visit
